Target Audiences

Primary: Indie Hackers & Solo Founders

  • Building products solo or in small teams (1-5)
  • Technically capable but time-poor
  • Active on Twitter, Indie Hackers, Hacker News
  • Budget: $0-200/mo on tools

Secondary: Startup Product Teams

  • Series A/B companies with dedicated product teams
  • Need coordination across engineering, design, marketing
  • Value structure and repeatability
  • Budget: $500-2000/mo on tooling

Tertiary: Innovation Labs in Enterprise

  • Skunkworks teams inside large orgs
  • Need to move fast despite corporate overhead
  • Champion-driven adoption (bottom-up)
Last modified: 17 Mar 2026